Nykaaland Biggest Beauty Event: Delhi 2025, Ticket Price, Venue
Published By
Akshay
Approved By
Chirag AroraPublished On
31st Oct, 2025Updated On
4th Nov, 2025Min Reading
10 Tech Research Today
According to the research team of ClipsTrust, Nykaaland 2025 event represents one of the most anticipated beauty and lifestyle festivals in India, bringing the ultimate celebration of beauty, fashion, and entertainment to Delhi-NCR from November 7th to 9th, 2025.
Nykaaland 2025 is the third edition of India's first-ever lifestyle and beauty festival, co-produced by Nykaa and BookMyShow Live. This immersive three-day event celebrates the convergence of global beauty brands, homegrown heroes, and viral breakout beauty labels under one magnificent roof at NSIC Exhibition Grounds in Okhla, Delhi-NCR.
The festival brings together more than 60 international and Indian beauty brands, masterclasses from celebrity makeup artists, 30+ hours of live entertainment, and exclusive product launches that transform beauty shopping into an unforgettable experience.
Nykaaland 2025 showcases an impressive collection of 80+ international and Indian beauty brands across multiple categories including skincare, makeup, haircare, fragrance, and fashion.
Luxury and International Brands: YSL Beauty, Dolce & Gabbana Beauty, Carolina Herrera, Paco Rabanne, Rabanne, and more making their Nykaaland debut.
Korean Beauty Icons: The festival features a dedicated K-beauty section with brands including Laneige, Innisfree, Etude House, Sulwhasoo, Aestura, Ryo, Mise en Scène, Pyunkang Yul, Beauty of Joseon, ROUND LAB, TonyMoly, Dr. Althea, Celimax, House of HUR, Anua, Torriden, Biodance, DALBA, and VT Cosmetics.
Popular Global Labels: TIRTIR, MILK Makeup, IT Cosmetics, Kylie Cosmetics, Supergoop!, e.l.f. Cosmetics, Cetaphil, Olay, Avène, Bath & Body Works, L'Occitane, Lancôme, L'Oréal Professionnel, Ducray, and AVEDA.
Indian and Homegrown Brands: Kay Beauty, Simply Nam, Minimalist, ThriveCo, RENÉE Cosmetics, Moi by Nykaa, Swiss Beauty, Nykaa Cosmetics, Pink Polqa, LovETC, Naturali, Sammmm, Dot & Key, Shills Professional, and many emerging brands.
Fashion and Lifestyle Partners: INC.5 serves as the associate partner, showcasing chic footwear and accessories for complete festival looks.
Event Type: beauty and lifestyle festivals
Event Name: Nykaaland 2025
Description: Experience Nykaaland 2025, India's biggest beauty and lifestyle festival in Delhi-NCR from Nov 7–9. Explore 80+ brands, masterclasses, music, and fashion.
Start Date: 2025-11-07
Time: N/A
End Date: 2025-11-09
Time: N/A
Location: Okhla, Delhi
Place: NSIC Exhibition Ground
Street Address: N/A
Address Locality: NSIC Exhibition Ground, Okhla, Delhi
Address Region: Okhla, Delhi
Postal Code: N/A
Nykaaland 2025 Delhi ticket pricing offers flexible ticketing options to accommodate different visitor preferences and budgets.
General Admission Options:
1-Day General Access Pass (Friday, Saturday, or Sunday): Starting at ₹999, providing full access to festival grounds, product demonstrations, and standard masterclasses
3-Day General Access Season Pass: Starting at ₹3,999, allowing all-day access across all three days with the convenience of re-entry
Under-21 General Access Pass: Special discounted rates for visitors aged 21 years or younger with valid government ID required at entry
Premium Masterclass Add-Ons:
Prateek Kuhad Fan Pit Access: Starting at ₹999, providing front-stage pit access during the headliner performance on Saturday
Standard Masterclasses: Available through the general passes without additional charges
Premium Sample Unlock Add-On: Grants 10 opportunities to collect samples across various brands
Important Booking Details:
Tickets are available exclusively on the BookMyShow platform
A maximum of 10 tickets can be purchased per booking ID
All ticket categories are subject to availability
Children under 3 years don't require tickets
Re-entry is permitted only for season pass holders
Single-day pass holders cannot re-enter the festival grounds
Ticket Category | Price | Benefits | Best For |
1-Day GA Pass | ₹999 | Festival access, samples, masterclasses | Single-day visitors |
3-Day Season Pass | ₹3,999 | All-day access, re-entry allowed | Multi-day visitors |
Under-21 Pass | Discounted | Full access with valid ID | Younger attendees |
Fan Pit Add-On | ₹999+ | Front-stage access Saturday night | Music lovers |
Sample Unlock | Variable | Additional 10 brand samples | Product explorers |
The festival features world-renowned makeup artists and beauty icons sharing their expertise through exclusive masterclasses and hands-on demonstrations.
Featured Makeup Artists:
Namrata Soni - Recognized as the undisputed queen of bridal glam and a wedding makeup specialist
Mehak Oberoi - Known for everyday glam tricks and foolproof beauty techniques
Daniel Bauer - Celebrated for creating iconic looks and gloss hacks that transform appearances
Meera Sakhrani - Legendary bridal makeup artist known for Instagram-famous wedding looks
These masterclass sessions offer participants the opportunity to swatch products, experiment with techniques, and learn directly from professionals without the intimidation factor of traditional beauty training.
The masterclasses focus on three main areas:
Red Carpet and Bridal Glam - Advanced techniques for special occasion makeup
Everyday Glow - Foolproof methods for daily wearable makeup
Skincare Integration - How to prepare skin for flawless makeup application
Nykaaland 2025 features 30+ hours of continuous live entertainment spanning three days with a diverse musical lineup catering to all moods and preferences.
Headlining Artists:
Prateek Kuhad - Performs emotional sing-alongs and heartbreak anthems, including "Cold/Mess" and "Kasoor"
Jonita Gandhi - Pop chameleon known for effortless transitions from Bollywood bangers to viral chart-toppers
Panjabi MC - Global icon bringing the infectious beats of "Mundiyan Tu Bach Ke Rahi" that guarantee dance floor eruptions
Supporting DJs and Artists: DJ MoCity, Dynamite Disco Club Soundsystem, Nida, Gini, and Dot maintain electrifying vibes throughout the festival
The music experience blends indie pop, Bollywood hits, bhangra beats, and electronic soundscapes, ensuring every attendee finds their rhythm.
Nykaaland 2025 embraces the theme "In Full Bloom," creating an aesthetic that merges ethereal beauty with soft pastel colors, retro elements, and playful design components.
The festival grounds feature:
Pop-pink color palette throughout the venue
Retro-inspired aesthetics combined with contemporary elements
Interactive art installations for Instagram-worthy moments
Immersive experience zones designed for product exploration
Photographic opportunities at every corner for social media engagement
This design philosophy creates an environment where self-expression thrives and visitors feel encouraged to explore, experiment, and celebrate their beauty journeys.
Problem: Sarah, a 25-year-old skincare enthusiast from South Delhi, had always wanted to explore new beauty brands but felt intimidated by the variety available online. She worried about wasting money on products that wouldn't suit her skin type.
Experience at Nykaaland: Sarah attended the festival with a ₹999 single-day pass and headed directly to the K-beauty section. She attended a masterclass on skincare basics, got personalized product recommendations from brand representatives, and tested over 30 different skincare products through samples.
Solution Achieved: By the end of her visit, Sarah had received guidance from multiple skincare experts, discovered two K-beauty brands that perfectly suited her combination skin, and felt confident making her first purchase. She also gained the confidence to explore beauty independently in the future.
Takeaway: Nykaaland transforms shopping from a stressful experience into an educational and enjoyable journey.
Problem: Radhika, a freelance makeup artist looking to expand her bridal makeup portfolio, struggled to access professional training and explore premium makeup products without significant investment.
Experience at Nykaaland: She purchased the ₹3,999 three-day season pass and attended all three masterclasses by Namrata Soni, Daniel Bauer, and Mehak Oberoi. She networked with other beauty professionals and explored luxury makeup brands like Charlotte Tilbury and Dolce & Gabbana.
Solution Achieved: Radhika learned advanced bridal makeup techniques, built connections with fellow professionals, updated her makeup kit with premium products discovered at the festival, and gained marketing content through celebrity interactions.
Takeaway: Nykaaland provides professional development opportunities disguised as entertainment for beauty industry workers.
Problem: A group of five friends from Noida wanted to celebrate together but were concerned about balancing fun with budget constraints.
Experience at Nykaaland: They pooled resources to purchase a ₹3,999 season pass for one friend who attended all three days, while others took turns using single-day passes. They shared learnings, attended different masterclasses, and enjoyed the music together.
Solution Achieved: By rotating attendance and sharing experiences, the group maximized their budget while enjoying the complete Nykaaland experience. They collectively discovered new products, attended complementary sessions, and created shared memories.
Takeaway: Nykaaland accommodates diverse attendance patterns and group dynamics.
According to attendee feedback from Nykaaland 2.0 (October 2024), which drew over 25,000 visitors:
98% of attendees reported discovering at least one new brand they hadn't known before
87% felt satisfied with the quality of samples provided (over 400,000 samples distributed)
92% would recommend the festival to friends and family
73% indicated interest in attending future editions
Feedback from masterclass participants revealed:
89% found the sessions informative and applicable to their daily beauty routines
81% appreciated the interactive nature and hands-on learning opportunities
76% felt they received personal attention despite the crowd
94% valued learning directly from celebrity makeup artists
Post-festival surveys indicated purchasing behavior:
68% of attendees made purchases at the festival during their visit
52% planned additional purchases online after attending
71% bought products they wouldn't have discovered without the festival experience
44% upgraded to premium brands they initially considered too expensive
Positive Feedback Theme:
"Nykaaland completely changed how I approach beauty shopping. The samples and masterclasses gave me so much confidence to try new brands. I discovered my perfect foundation and three skincare products that transformed my routine." - Priya M., Delhi
"The energy, the music, the brands, everything was perfect. I felt like part of a community of beauty lovers rather than just a customer. 10/10 would definitely attend next year." - Aisha K., Gurgaon
"My first Nykaaland experience was beyond expectations. Got my makeup done by professionals, attended a masterclass by an artist I followed online, and left with shopping bags full. Best weekend ever." - Neha P., Noida
"The venue was extremely crowded on Saturday, making it difficult to enjoy masterclasses. Would appreciate better crowd management for future events." - Anjali S., Delhi NCR
"Some ticket prices felt steep for single-day passes. Expected more exclusive launches for premium ticket holders." - Vikram R., Gurgaon
"The promises about specific gift items with premium tickets weren't always fulfilled. Ended up receiving generic samples instead." - Deepika M., Noida
According to the ClipsTrust research team, Nykaaland 2025 represents a paradigm shift in experiential retail for the Indian beauty industry.
Strengths Identified:
Democratization of Beauty Education - By bringing world-class makeup artists to a broad audience, Nykaaland eliminates barriers to professional beauty knowledge
Community Building - The festival creates a sense of belonging among beauty enthusiasts, fostering brand loyalty and engagement beyond traditional commerce
Innovation Showcase - The festival serves as a platform for both established and emerging brands to showcase innovations, making India a significant market for global beauty companies
Cross-Category Experience - By integrating music, fashion, food, and beauty, the festival creates holistic lifestyle experiences that engage multiple senses
Crowd Management - Implementing timed entry slots or staggered ticketing during peak hours
Premium Experience Differentiation - Creating dedicated premium zones with personalized services
Post-Festival Engagement - Extending the community aspect through year-round online platforms
Sustainability Integration - Incorporating eco-friendly practices and packaging at the festival
Product Exploration and Discovery:
Access to 60+ brands under one roof saving travel time
Unlimited product sampling reducing purchasing regrets
Opportunity to test products on your own skin before buying
Discovering new brands not available in regular retail stores
Educational Opportunities:
Free and paid masterclasses from world-renowned makeup artists
Insider tips and techniques applicable to daily beauty routines
Dermatologist consultations and skincare guidance
Professional development for beauty industry workers
Entertainment Value:
Live music performances from popular artists
Celebrity appearances and meet-and-greet opportunities
Instagram-worthy installations and photo zones
Complete family entertainment experience
Economic Benefits:
Festival-exclusive discounts and special offers
Bulk purchase deals on favorite brands
Early access to new product launches
Goodie bags and freebies with ticket purchase
Social and Community Experience:
Networking with fellow beauty enthusiasts
Building connections with industry professionals
Creating shared memories with friends and family
Access to exclusive festival community
Crowd Management Issues:
Extreme crowding during peak hours reducing experience quality
Long waiting times for popular masterclasses
Difficulty moving between brand booths comfortably
Noise levels making it hard to hear brand representatives
Financial Considerations:
High ticket prices for premium masterclasses (₹12,500-₹32,500 for celebrity sessions)
Festival-exclusive prices not always cheaper than online sales
Temptation to overspend on impulse purchases
Additional costs for food, parking, and travel
Fulfillment Expectations:
Premium ticket promises not always fulfilled completely
Limited goodie bag value versus ticket cost
Availability issues with popular brands selling out quickly
Standard samples sometimes insufficient for proper product evaluation
Accessibility Constraints:
Limited parking facilities at the venue
Transportation challenges for out-of-city visitors
Accessibility concerns for people with mobility issues
Ticket non-refundability policy with no flexibility
Quality Variability:
Masterclass quality depends on crowd size and artist schedule
Some brand booths understaffed during busy hours
Inconsistent customer service across different brand representatives
Technical issues with payment systems and entry processes
Nykaaland provides unparalleled access to dermatologist-approved skincare brands, K-beauty innovations, and luxury skincare lines. Attendees benefit from direct consultation with skincare experts, personalized product recommendations based on individual skin types, and the ability to test products before purchasing. The masterclasses include skincare integration techniques ensuring makeup sits perfectly over healthy skin.
Beginners and makeup enthusiasts gain invaluable knowledge through masterclasses by celebrity makeup artists, hands-on product demonstrations allowing experimentation in a judgment-free environment, and access to professional-grade makeup tools and products. The festival empowers makeup learners to build confidence through education and community support.
Makeup artists, estheticians, and beauty entrepreneurs discover business networking opportunities, access to new product lines for incorporation into services, professional development through advanced masterclasses, and potential brand partnership opportunities. The festival serves as a business development platform.
Beyond beauty, Nykaaland offers complete lifestyle experience through fashion brand partnerships like INC.5, accessories shopping, food and beverage options, and entertainment experiences creating a full day of engagement beyond traditional beauty shopping.
Visitors can maximize value through 3-day season passes offering better per-day rates, strategic timing during off-peak hours for personalized attention, sample collection maximization reducing future purchase needs, and discovering affordable homegrown brands alongside luxury options.
Nykaaland democratizes access to professional beauty education typically available only to paid students or industry professionals. By bringing world-class makeup artists and skincare experts directly to consumers, the festival transforms general public into informed beauty consumers capable of making better purchasing decisions aligned with individual needs and preferences.
The festival provides hands-on opportunities to discover products that match your specific skin type, tone, texture, and preferences before investing money. This personalization at scale reduces buyer's remorse, ensures product satisfaction, and builds long-term brand loyalty based on informed choices rather than marketing hype or social media trends.
Nykaaland creates a non-judgmental community environment where beauty enthusiasts feel empowered to ask questions, experiment with makeup and skincare, and celebrate their individual beauty journeys. This community aspect combats the perfectionism often associated with beauty consumption and promotes self-expression.
Beyond ticket cost, attendees gain value through reduced product testing costs via samples, access to exclusive festival-only discounts, discovery of affordable homegrown brands alongside luxury options, and educational content that prevents future expensive purchasing mistakes. The true economic value extends beyond immediate shopping.
As a showcase platform for innovation, Nykaaland provides early access to emerging trends, new product categories gaining traction globally, and homegrown brand innovations positioning attendees as beauty trendsetters within their social circles. This insider access creates social capital and cultural relevance.
The festival represents a holistic self-care experience combining beauty education, entertainment, community connection, and lifestyle exploration. This comprehensive approach addresses beauty beyond superficial appearance, emphasizing confidence, self-expression, and mental wellness through celebration and creative exploration.
Aspect | Nykaaland 2025 | Online Beauty Shopping |
Product Testing | Direct testing on skin | Reliant on descriptions/reviews |
Expert Consultation | Face-to-face with beauty professionals | Chat support or AI recommendations |
Discovery Experience | Serendipitous brand encounters | Algorithm-based suggestions |
Price Comparison | Limited time comparison opportunities | Easy price comparison across retailers |
Community Interaction | Direct networking with enthusiasts | Online community forums only |
Entertainment Value | Integrated music and performances | No entertainment component |
Sample Access | 400,000+ samples distributed | Occasional sample packs available |
Learning Opportunities | Live masterclasses from celebrities | Pre-recorded tutorials only |
Shipping Time | Immediate gratification | 2-7 day delivery |
Impulse Shopping | Higher tendency in-person | Lower impulse factor |
Q1: Do I need to purchase tickets in advance or can I buy at the venue?
A: Tickets are available exclusively on BookMyShow online platform. Advance purchase is mandatory as walk-up tickets at the venue are not available. Purchase your tickets immediately as categories often sell out as event approaches.
Q2: Are children allowed to attend Nykaaland 2025?
A: Yes, children of all ages are welcome. Children under 3 years do not require tickets. For older children, apply the same ticket category as adults would purchase.
Q3: What should I bring to the festival?
A: Carry government-issued ID, your phone with digital ticket downloaded, comfortable walking shoes, a crossbody bag for essentials, sunscreen, and adequate cash along with credit/debit cards. Avoid bringing large bags or items prohibited by the venue.
Q4: Can I upgrade my ticket after purchase?
A: No, tickets cannot be upgraded or changed after purchase. Choose your ticket category carefully before completing the transaction.
Q5: Are refunds available if I cannot attend?
A: All tickets are non-refundable according to the terms and conditions. Plan your attendance carefully before booking.
Q6: What time should I arrive to ensure I don't miss masterclasses?
A: Arrive at least 30-45 minutes before your scheduled masterclass time. This allows time for entry processing, ID verification, and securing good seating or viewing positions.
Q7: Will there be food and beverages available at the festival?
A: Yes, over 20 food and beverage partners operate at the festival providing diverse culinary options. Budget ₹300-800 per person for food and drinks.
Q8: Is parking available at NSIC grounds?
A: Limited parking is available at the venue with additional charges. Using public transportation or ride-sharing services is recommended to avoid parking stress.
Q9: Can I re-enter if I leave the festival midway?
A: Re-entry is only permitted for 3-day season pass holders. Single-day pass holders cannot re-enter after leaving the venue.
Q10: Will there be online streaming of the masterclasses?
A: While some masterclass content appears on the Nykaa app later, real-time live streaming isn't guaranteed for all sessions. Attend in person for the complete experience.
Q11: Are there payment plans or discounts for group bookings?
A: Check BookMyShow for any active group booking discounts or promotional codes. Some credit card issuers offer special discounts on BookMyShow purchases.
Q12: What happens if a brand I want to see runs out of stock?
A: Note product details and check the brand's online store or Nykaa app for availability. Most brands accept interest registrations to notify when products are restocked.
Nykaaland 2025 implements comprehensive safety protocols including crowd management measures, sanitization stations, and health compliance procedures. Hand sanitizers are available at multiple points. Respect social distancing in crowded areas and follow all venue guidelines for everyone's safety and comfort.
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